Dos and Do nots in twitter marketing

It’s a fact that twitter is one of the most powerful marketing platforms these days. If you do your social networking on twitter right it can be a huge traffic / cash cow. The two key points for quality traffic are followers and retweets.

Your profile:
- DO: first of all you have to work on your profile. Noone will follow a profile without a proper profile picture so upload a picture of yourself
- DO NOT: the old method of using a random hot girl’s photo as your profile picture is lame now. everyone knows it’s not real and they won’t follow you
- DO: fill out your bio and use your real name. Give out some personal info about you so people will trust you
- DO NOT: fill your bio with links. Your website link should go to the “Website” section
- DO: put a link on your website / blog pointing to your twitter profile. If your site is intresting your visitors will follow you

Status updates:

- DO: post info about your personal activities, your work, basically anything. People with similar interest will follow you
- DO NOT: post your website url with every update. It looks spammy and its a big no for following
- DO: answer other peoples questions. They will very often follow you. You can use the search platform to search for people with questions. Just type in “Does anyone know”.

Autofollowing:

- Autofollow softwares can be a good way in short term. Around 30% of people will follow you back. However you should choose your target keywords carefully
- If you won’t keep your followers entertained they will unfollow you so post regularly
- Keep your following/follower ratio aroudn 1.0. Noone will follow somebody who is following 10k twitter users but only have 100 followers

Retweets:

- Post something intresting or funny and you are done
- Ask people to retweet you and surprisingly they will
- It’s intresting but in my personal experience people will more likely retweet your link around office lunchtime. I’m not sure about the reason but it’s true
- If you desperately need retweets join the retweet.it retweet exchange

Don’t forget: If you or your product is intresting the you will gain a huge success with